I have no idea how good the Rethink Realizer is, but this simple video explains what it is, what it does, and why you shoud use it. Simply. Easily. Amusingly.

Shouldn’t all marketing teams take this approach. How about two these howlers from my industry, BPM?

Assembles a comprehensive and consistent view of data by providing cross-referencing and translation rules to harmonize semantically different data sets across multiple applications.

XXX’s self-adaptive software products autonomously and pro-actively strive to optimize their behavior in order to fulfill configurable business objectives, such as cost and productivity goals, or guaranteed service levels.

See what I mean?  And I am sure you have plenty of examples far, far worse than this. Which is why we are rather proud of our vision which is  admirably simple:

Make work easier, faster and more valuable for millions of people

Sit back and enjoy this video from Rethink


4 thoughts on “Great app but even better marketing video #iPad #iPhone #bpm

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