Independence Eve – the benefits #IFWEWON

Here are some very funny videos that Stephen Merchant (the actor /comedian/writer of The Office) recorded for Newcastle Brown (UK beer) company. Warning: do not use speakers at work, and do not drink coffee whilst listening https://www.youtube.com/watch?v=h1YvJBwC4xQ   Plus a few different angles.... https://www.youtube.com/watch?v=fQcPZWctDfM https://www.youtube.com/watch?v=bfmPLlQYbyE        

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Happy Independence Eve, America from the Brits.

The 3rd of the July is the day to celebrate, not the 4th of July, if you are British.  But it could have been SO much better for the Americans if the Brits had won all those years ago.  And this is why..... https://www.youtube.com/watch?v=h1YvJBwC4xQ However, the ad above was run by Newcastle Brown last year. And … Continue reading Happy Independence Eve, America from the Brits.

The most important factor for start-ups

The most important factor in the success of a startup is TIMING, more important than the other 4 factors; idea, team, business model or funding.  Too early means too much educational marketing, but too late means there is too much competition.  On balance innovative companies are early rather than late.  Which is why our recent book … Continue reading The most important factor for start-ups